Marketing for doers.
You can do anything, but you can’t do everything.
That’s where I step in. I partner with makers and doers, the dedicated business owners getting stuck into the daily grind of fixing, delivering and serving clients. I offer focussed, no-fuss marketing support so your dedication gets noticed by the right people and your business continues to flourish.
Do what matters.
You're building something great, but between managing clients, fixing schedules (see also: juggling paperwork, school holidays, inventories, paperwork, sick kids, rotas oh and more paperwork) and doing the day-to-day work, marketing often falls to the bottom of the list. Visibility depends on a strong brand, a strategic content plan and consistency – but you already know that. And another thing you know?
There's not enough bloody time to do it all.
That's where I come in.
I'm here to take the marketing tasks off your plate and get your hard work the attention it deserves.
Let's build a clear, authentic brand story and practical content strategy that helps you get noticed and attract the right clients. Whether it's a one-off project to get you started or ongoing support, I'll do my thing, so you can focus on yours.
Your marketing toolkit
You’re an expert at what you do, and your reputation is your livelihood. But being the best in your field doesn’t automatically mean a full schedule. My focus is on providing practical marketing support that gets your business seen by the right people and helps you attract more of the clients you want.
I don’t offer a one-size-fits-all package, because your business isn’t a template. I’ll get to the point, find out what you need and build a customised toolkit that’s practical, effective and feels genuinely like you. What’s more, it produces real results.
Your marketing toolkit can include all or some of the below, depending on what will deliver the biggest impact for your business.
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You can’t build a brand on guess work, so before I write a single word, I’ll get to know your business from the inside out, from your core values to your big goals.
I’ll take a good look at your industry and competitors to find your space and establish the right tone of voice.
The goal? A strategy that ensures every piece of content stands out and connects.
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Effective social media management needs strategy: it takes time, knowledge and consistency.
I’ll rework your profile to make a powerful first impression then create a bank of authentic posts that highlight your skills, build a community and drive engagement.
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Let’s get your website working as hard as you do! I’ll reword your pages, carefully choosing each word to help your site show up in search results whilst reading like a natural conversation with your audience. Centred around your expertise, the content will answer key questions and guide your viewers into becoming loyal customers.
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Blogs are a great way to get noticed by future clients and by search engines! I’ll research your audience to create engaging and informative posts that answers their questions whilst positioning you as an industry expert.
The best part? The knowledge you hold is the fuel for your entire brand story and a content treasure chest!
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Your email list is GOLD. Whether you want to stay top of mind with conversational updates or share valuable resources and reminders, newsletters are a powerful way to nurture relationships and encourage repeat business.
Working together
We chat
This is where we get to know each other. I'm all ears as we talk about your business, your goals and what keeps you up at night. It's a no-pressure conversation where I can learn what you need, and you can see if I'm the right fit.
I plan
I’ll take everything we discussed and put together a clear and tailored proposal.
It’ll outline the recommended services and a transparent investment. No hidden costs, just a straightforward plan.
Let’s get to it
Once you’re happy with the plan, we’ll agree timeframes and I’ll started.
I handle the strategy and content, so you can focus on running your business and get back to the work you love.
A bit about me
I’ve been fortunate to work in marketing since I graduated with an honours degree in Business and Marketing 15 years ago - and even luckier to work with some amazing teams! I’ve marketing for oil and gas, retail and leisure, tech start-ups, fine-foods and lettings and estate agencies – to name a few!
I had my first kid in 2017 and by 2021, I was the proud (see also: tired, some-what overwhelmed) member of three under four club - complete with a seven seater wagon. In 2024, we moved from Scotland to Australia.
I know a thing or two about busy lives and busy schedules, wishing for more hours in a day and never ending to-do lists - and my biggest lesson? Knowing that whilst we can do anything, we can’t do everything. That’s why I’m passionate about partnering with dedicated business owners like you, who are putting their all into their work for the sake of their family, and need an extra expert hand to help with the juggle.
So, if you get a good feeling and think we’d work well together then I’d love to hear from you.
Let’s talk
A perfectly formed brief or a mish-mash of ideas, drop me a line and let’s see if we’re a good fit and how we can work together.